Detailed Onpage SEO guide to help you to the top 10 in 30 days

Onpage SEO is one of the most important processes you can use to achieve higher rankings in the organic search results and run successful SEO campaigns.

The website is at the heart of all SEO processes and if it is not properly optimized for both search engines and users, you will minimize the chance of getting traffic from search engines.

In this post, you'll learn everything you need to know about Onpage SEO. Follow these tips every time you publish a new post and improve your search engine rankings.

What is Onpage SEO?

Onpage SEO (sometimes called onsite SEO), is the process of optimizing the structure and content of a website. The ultimate goal of Onpage SEO is to inform search engines that it understands the meaning and context of your pages.

Why is Onpage SEO so important?

Onpage SEO is important because it gives search engines some signals to help them understand what your content is.

In the process of indexing and ranking, search engines try to associate web pages with the keywords and search terms that users enter in the search bar.

It is through Onpage SEO factors that you can guide them on which keywords you want your pages to rank for.

All three processes must work together to get the best possible results, but the main job of onsite SEO is to optimize the content and structure of a particular page.

Role of Onpage SEO

This includes optimizing your site for data collection and indexing (that's Technical SEO). The optimization settings you can apply to your pages and content (that is SEO Onpage) and techniques you can use outside the site's boundaries (that's SEO Offpage).

What is Off-Page SEO?

Offpage SEO is about link building and other signals you can give to search engines to convince them of the quality and usefulness of your website.

11 Effective Onpage SEO Techniques

Now the theory of SEO and the importance of Onpage SEO is reasonable, let's move on to the practice.

Some may argue that there are more onpage SEO techniques and not just 11, but these are the most important techniques you can apply to your website today and quickly promote your SEO. .

Here is a summary of all Onpage SEO techniques:

1. Publish high quality content
2. Optimize titles and meta descriptions
3. Optimize page content
4. Content title and format
5. Image SEO and other multimedia elements
6. URL optimization
7. Internal linking
8. Link out
9. Page loading speed
10. Mobile friendly
11. Comments in the article

#first. Publish high quality content

When working with SEO, you always need to keep in mind the following:

A site with great content can do well with or without SEO. A website with bad content will not exist with or without SEO. A website with good content can become better with SEO!

So what is considered good content?

Original content (articles, text, images, videos, presentations, infographics, comments, etc.) - No copy or rewrite of existing posts.

Content specific to your website - Even if it's your own content, if you've published it on another site then it's not good for your site (unless you specify canonical tags).

Content includes text elements - Write text to accompany your non-textual content. For example, if you post videos on your website, try to add text descriptions. If you add images please try to describe in words what pictures are all about.

Useful content - Do not publish content for publishing purposes. Before hitting the publish button, make sure that what goes live adds value to your site and readers.

The content is well researched - Users do not want to read quickly prepared posts nor do search engines.

Long articles are proven to rank better than short articles.

Unbiased content - If you are writing on a certain topic or answering a question, make sure that what you write is logical and includes both sites of a story.

#2. Optimize page title and meta description

This is a very basic Onpage SEO technique, but very important for Onpage SEO. When search engines ‘read’ your pages, among other things, they check the page title and description of a page.

They do so because they need to understand what the page is and then rely on other factors (SEO Offpage, Domain age , competition, etc.), they will rank your page (for different keywords) in the index position.

Hint: If you are unfamiliar with this process, take a few minutes and find out how search engines work .

Page title

The page title is displayed in the browser tab window

Each page must have one single title helps both search engines and users understand what the page is about.

Page title has been and remains one of the most important SEO factors on the page.

Tips for optimizing page titles

Add keywords to the beginning of your page title - When possible, add your target keyword to the beginning of your page title. This helps search engines understand from the beginning what keywords the page is targeting.

That doesn't mean you should cross the line and start doing keyword stuffing. If you can't have a keyword at the beginning, it's not the end of the world. Just make sure that your target keyword is part of the title.

Write short titles and descriptions - A page title does not need to be too long. The general recommendation is to keep it below 60 characters because this is the average number of characters displayed by Google in search results.

Include numbers and word strength - There are numbers in the title as well as power like Ultimate, actionable, incredible, checklist, etc., Make the title more interesting and this increases their CTR (Ratio click through).

No need to put your domain name in the title - No need to put your domain name in the title as this is automatically added by Google. You can use 60 characters to provide an accurate description of the page.

An exception to this rule is when you have a strong brand that people can easily recognize, in this case, you might consider having your domain name in the title.

Meta description

Example meta description optimized

Page description is what searchers see in the search engine results page (SERPS). It must be described, up to 200 characters and unique for each page.

This is your chance to advertise your page and convince users to click your link and visit your site instead of choosing one of the other links.

It should be noted that Google does not always show the provided meta description, but many times they use auto description if they believe it is more useful for searchers.

Tips for optimizing meta descriptions

Avoid automatically generated descriptions - While Google may not use your description, this is always the best way to avoid using auto-generated descriptions that sometimes make no sense.

Add your target keyword (s) in the description - Google still highlights search terms both in the title and description to add your target keyword, making the descriptions more relevant and more attractive to searchers.

# 3. Optimize page content

SEO Content is a part of SEO Onpage and must do with optimizing actual content for your target keywords.

Before publishing a piece of content (whether this is text, image, audio or video), the first step is Keyword research your .

This is necessary to find the search terms that users are entering in the search box and create content that can meet their intent.

When you decide on your target keyword, you should create a list of related keywords (also known as LSI keyword ), long keywords and use them in your page title, description, title and content.

Why? Because with the advent of Rank Brain , Google's search algorithms have become smarter, and besides keyword relevance in content, they're also looking for relevance. theme .

This means that to make your content more relevant to broad topics, you need to enrich your content with LSI keywords.

There are many different ways to find out which keywords Google considers relevant to your target keyword.

The easiest and fastest way is to take advantage of three features provided by Google: Google Suggest, People Request and Related Search.

Google proposes

When you start typing a query in Google search, you will see a list of these phrase can use in your search. These are great keyword candidates to mention in your content.

Google keyword suggestion tool

People are also looking for this

When you click search, Google will show you the results and among them, a section called people are also searching. These are good candidates for use in your subheadings.

An example of Google’s 'People ask too'

Related search

At the end of the search results, Google shows you a list of searches involve .

Related keywords from Google

All you have to do is you mention some of the above words in your content (without keyword stuffing).

# 4. Content title and format

A page needs to be formatted correctly. Think of it as a report that needs headlines (h1) and sub headlines (h2, h3).

H1 tag

Each page needs only one H1 tag. If you are using WordPress, by default, the title of a page is wrapped into H1 tags.

You can choose to have the same card